Powering the Home

Energy Transition

with the 257 AI Platform

The energy grid is under pressure as demand rises faster than supply. Flexible demand, enabled by EVs, solar, batteries, smart thermostats, heat pumps, and energy efficiency programs, offers a practical path forward.

But adoption remains the challenge

Solar installers, HVAC contractors, energy suppliers, and utilities lack the precise data and marketing tools to efficiently target high potential households.

A Digital Energy Twin for Every Home

257 uses AI and massive data sets to profile every U.S. home, helping providers identify the households most likely to benefit from new energy products and services. We lower acquisition costs, improve customer engagement, and enable a stronger grid.

Let’s Work Together

Join 200+ solar, HVAC, utility, and energy supply companies using 257. Start free with Pink to explore our data and targeting, then launch live campaigns across any channel, including Meta, Google, CTV, programmatic, or direct mail. We offer free trials and performance-based pricing.

Customers see 25%+ higher engagement

Analyze

Ask questions in simple language to find relevant households.

Profile your service territories or explore new opportunities.

Locate concentrations of homes most likely to upgrade

Target

Identify prospects that fit your ideal customer profile.

Target these homes across major online & offline channels.

Improve sales velocity and reduce customer acquisition costs

Powering Diverse Energy Verticals

Electric Utilities

Retail Electric

Community Solar

HVAC Systems

Rooftop Solar

I am running an energy affordability program in Florida. Show me single family, owner occupied homes with income below $70k and high electric usage.

Leadership

Proven team with deep expertise in energy, data and marketing

Scott Rosenberg
Co-founder, CEO

Tal Chalozin
Co-founder, CTO

Advisors

Seasoned entrepreneurs and leaders from the data and energy markets

Mike Fallquist
CEO Energywell

Jeff Hammerbacher
Cloudera founder, PerkinElmer board member

Joel Jewitt
Co-Founder/SVP LiveRamp

Otto von Troschke
CEO and Founder, Prorsum

Careers

Come build the future of energy with us.